About Me

Welcome to my archive site, where I save old articles from oblivion. Whoever said the internet was permanent was wrong — as publications shrink and disappear, so does all the work.

These days I’m the Editorial Director of Areni Global, the London-based think tank.

I also create editorial strategies for companies with plenty of data, but no idea how best to communicate it. Plus, I also occasionally write and edit, including white papers, research reports and classic journalism.

From 2021 to August 2022 I was the founding Executive Editor of The Drop at Pix Wine, a search engine. Within three months, the Wall Street Journal called us one of the most trusted wine authorities on the web.

From 2008 to 2021, I was editor-in-chief of Meininger’s Wine Business International, a global, English-language magazine published by Meininger Verlag, one of Germany’s oldest publishing houses. In that job, I reported from 22 countries.

Before I moved to Europe, I wrote about everything from the arts to oil and gas and the funeral industry, and before that I worked as an advertising copywriter in blue chip agencies, doing creative work for clients such as Qantas, Adobe, MasterCard and more.

Greatest professional challenge? Writing about European cities for Delicious magazine, and eating 32 French meals in four days. But I did it!

And here’s the most important thing — I’m for hire! If you have research to be done, white papers to be written, or an audience that needs an entertaining but insightful speech, drop me a line at felicity@drinkersinsider.com

– Felicity

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Podcasts
Videos
Media
Posts

The Responsibilities Series Episode Two: Wine & Health

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Ep 509: Felicity Carter Exposes the Jaw-dropping Truth of Who is Guiding Global Wine & Health Policy

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WOMEN OF WINE: FELICITY CARTER (EXECUTIVE EDITOR, PIX.WINE)

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Meininger's Wine Business International, Wine2Wine 2019 Series

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It's in the stars: charting the return of astrology

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"It's not based on any science at all..."

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Felicity Carter ABC Interview

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VinePair: Why Drink Makers Seek Royal Warrants — and Why They Might Be Nervous Right Now

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NY Times: Is Natural Wine Dead?

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June 2, 2024
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VinePair: Article About Royal Warrants

Me being quoted in a fascinating article about Royal Warrants by Eval Rail.

September 29, 2021
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Mediums, grief and one writer’s quest

One Cosmopolitan writer goes looking for life after life.

September 23, 2021
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WSJ: The most trusted websites in wine

My work was mentioned in the Wall Street Journal!

December 7, 2019
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A discussion about natural wine

Being quoted in the New York Times.

June 15, 2016
Business Articles, Shameless self promotion, Wine

How to turn your wine brand into a media star

The presentation I gave at the USA Trade Tasting 2016 in New York.

October 4, 2015
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Judging the German Wine Queen

Once again, I was the international judge of the German Wine Queen competition, televised live throughout Germany. The full program…

March 1, 2015
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The Empowerment of Women in Wine, Argentina

The Argentina Wine Awards, 2015. The judging panel was women only. Here are our thoughts.

February 1, 2015
Shameless self promotion, Wine

At the New Zealand trade tasting!

An inside look at the New Zealand trade tasting that took place in London, 2015.

December 13, 2014
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Jancis Robinson MW on women and wine

A piece that Jancis Robinson MW wrote on a topic dear to my heart! And since she quotes me, it…

November 27, 2014
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The problem of marketing wine to women (and not marketing it to men)

Presentation given at DWCC 2014, in Montreux, Switzerland.

About Me

Well, occasionally I contribute to other publications, like The Guardian USA. In fact, before I moved to Europe, I wrote about everything from the arts to oil and gas and the funeral industry, and before that I worked as an advertising copywriter in blue chip agencies, doing creative work for clients such as Qantas, Adobe, MasterCard and more.

Greatest professional challenge? Writing about European cities for Delicious magazine, and eating 32 French meals in four days. But I did it!

This website is basically my archive. I’ve seen too much of my work disappear when magazines fold, so I’ve plonked a lot of old stuff here.

But I’m always keen to do new stuff! If you have an interesting project, drop me a line through the Contact Form. You can also connect with me on Twitter and, like everybody else, I have a Substack. Called Editrix, it’s a collection of thoughts on the art of editing.

– Felicity